Vetsolutions provide practice management software to the veterinary industry. Following analysis of practice structures and profit margins, Best Practice Seminars was developed to help practices improve performance and efficiency.
Firefly were commissioned by Vetsolutions to create the logo and branding for the best practice seminars. The logo tied in with existing Vetsolutions brand communications by utilising the existing colour palette and typography. Circular graphic devices feature prominently within the Vetsolutions brand, and the best practice seminars rosette continued this theme.
How do you make seminars or learning look fun? The new brand had to look professional but also friendly and approachable. The playful illustrative elements helped to not only convey this look and feel but also to represent the various topics being covered.
Since the launch the branding has been rolled out across advertising, email marketing, exhibition display stands, literature, presentation templates and promotional items.
Logo design and branding
Exhibition display stand design
Email marketing promoting upcoming seminars
Email marketing promoting an upcoming exhibition
After a very good recommendation, we approached Firefly for help with what we thought was going to be a rather complicated, lengthy design for print project, but Firefly made it seem easy and we could not have hoped for better results.
Working with Firefly over a period of several months on a daily basis, they immediately proved themselves to be very efficient and a joy to work with, quickly developing a keen understanding of our company and what we want to achieve while consistently delivering results to an extremely high standard within our very tight deadlines. Our customers’ reaction to the finished product is testament to this, and we have been going to Firefly with all our other design needs since, content that what they will produce will be of the highest quality. Firefly come very highly recommended indeed!
HOW CAN WE HELP YOU?
If you would like to find out more about Firefly and how our ideas, experience and creativity could make a real difference to your business please call us on:
+44 (0) 131 621 0053 or fill in the form below