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With brands and businesses continuing to shift their marketing efforts to digital platforms, many question whether print advertising is still relevant.
The fact is print advertising continues to be an invaluable medium for brands looking to connect with their target audience. The tactile characteristics of a printed publication offer an engaging experience unparalleled by online advertising.
Despite this, print advertising is highly competitive, so it is crucial to ensure your advert stands out from the crowd and instantly captures readers’ attention. An eye-catching headline and compelling imagery, combined with a clear call to action, help to prompt a reaction from readers.
On top of this, a clear strategy is key to maximising the impact of your campaign. We specialise in planning and producing print advertising that is not only on brand but appeals and engages your target audience.
If you’re thinking of commissioning an agency to come up with the big idea and design a successful print advertising campaign for your brand, please don’t hesitate to contact us.
The Timber Transport Forum asked Firefly to quote for the design of our good practice guide. They came back almost immediately with what proved to be the lowest price. What they produced was great; clear, contemporary and very well received.
Firefly managed the printing too which made life easier and allowed them to check the print quality. All in all our experience was so good we asked them to produce a feather flag and banner for our events – with similar great results.
The Timber Transport Forum
If you would like to find out more about Firefly and how our ideas, experience and creativity could make a real difference to your business please call us on:
+44 (0) 131 510 8260 or fill in the form below