CONTENT MANAGEMENT SYSTEMS.
Making it quick and easy for anyone to produce, edit and publish content, we recommend all of our clients invest in a content management system (CMS) for their websites. While most agencies champion a single CMS, we choose to work with an extended team of senior web developers each specialising in different platforms. This enables us to build a website with the CMS that is most appropriate for your organisation.
Whilst some are well versed in the pros and cons of open source versus proprietary systems, for others, the array of options available and the different features they offer can be overwhelming. You may have heard of WordPress, Drupal, Umbraco, Shopify and Magento, but what can each of these platforms offer you?
When selecting a CMS, it’s always useful to reflect on your key requirements. These could include creating new pages, adding content for search engine optimisation (SEO), filtering content, allowing third party plugins or the ability to purchase products or services. It’s also important to consider how much support you will need to maintain and use your CMS effectively.
Let’s take two of the most popular CMS options available as an example, WordPress and Drupal. Although they have many similarities, as open-source, versatile, user-friendly platforms, Drupal can be more complex to use, requiring a more in-depth knowledge of coding and is more expensive than WordPress. With this in mind, we can help you to choose the option best suited to your needs and budget.
Media-rich, interactive sites have become the norm, therefore having a CMS that allows you to regularly refresh your content long after your website has launched is essential. This can help you to rank higher in search engine results pages (SERPs), making it easier for your target audience to find you and increasing traffic to your website.
To discover more about the benefits a CMS can offer, please don’t hesitate to contact us today, we’d love to hear from you.
Ben and the team at Firefly have been great – creative, friendly, fun and professional from start to finish of our label design project.
Despite us providing a rather vague brief, they completely got what we were looking to achieve and delivered an excellent creative proposal which we are now moving ahead with. They worked with pace and their communication was good throughout. I wouldn’t hesitate to work with them again and would strongly recommend them for any creative requirements.
HOW CAN WE HELP YOU?
If you would like to find out more about Firefly and how our ideas, experience and creativity could make a real difference to your business please call us on:
+44 (0) 131 510 8260 or fill in the form below