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Taylor Hopkinson were commissioned Firefly to develop their existing brand, and update their brand guidelines to reflect this.
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During the brand development stage, we worked closely with Taylor Hopkinson to establish how we could add depth to the brand and make it more dynamic.
To maintain familiarity amongst their target audience, the logo and colour palette were retained. We designed a simple yet versatile tabular graphic device that could be used to house key content across the company’s communications, making them more engaging and easily digestible. To ensure the new brand was applied consistently across all future communications, we produced brand guidelines outlining how the new brand should be used.
We then applied the clean and professional visual style to three brochures, a fact sheet and a Microsoft PowerPoint template.
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“It’s been a real pleasure to work with Firefly. They helped us to refresh the looks of our apps and developed a sophisticated branding which helps us to stand out from the competition.”
Andriy Gordiychuk
Director
Theory Test Revolution