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If a picture speaks a thousand words, what does the moving image tell us? The fact is, it reveals a lot in a very short space of time. Video and associated multimedia, including motion graphics and digital animation, can engage, inform and influence audiences quickly and prove hugely persuasive in building brand loyalty.
Increasingly, the business community is using multimedia to drive and support its sales activity. No longer regarded as an expensive bolt-on to mainstream marketing, it is widely recognised that generating what the industry calls ‘rich media’ content is essential if your website is to offer users the experience they now expect and win favour with Google and other search engines. And the integration of text, graphics, images, digital animation and sound is a sure fire way of delivering content that ticks all the boxes.
The production of corporate videos, promotional show reels and animated presentations might appear unfathomably complex, but like all creative disciplines it begins with an idea and is then developed through storyboarding and scriptwriting. And that’s where we come in. If there’s a story to be told, it had better be a good one and we’ll make sure of that.
Take a look at our show reel on the home page. It helps to promote Firefly and demonstrates what can be achieved with a clear objective in mind.
Thank you so much for your work on the report infographics, and especially the speedy turnaround – they really helped us get to where we needed to be in time for the official launch and circulation to press yesterday.
We’ve had loads of coverage for the recent report today and hoping to get more across the week. Also a huge thanks again for your work on the branding and templates generally. Working the report up using the Citizens Advice Scotland report template didn’t take me long at all and we’re so very happy with how it looks!
Service Communications Manager
Citizens Advice Scotland
If you would like to find out more about Firefly and how our ideas, experience and creativity could make a real difference to your business please call us on:
+44 (0) 131 621 0053 or fill in the form below