Cancer Innovation Challenge
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Firefly was commissioned to refresh the AWDis Academy branding by creating a new brochure design. The brochure, which was distributed business to business, was to introduce a new playful style, whilst retaining the brands existing logo.
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The brochure design clearly reflects the education sector, whilst retaining a professional and academic aesthetic. The combination of bold, angular coloured panels and keylines is both visually pleasing and impactful, capturing readers attention and giving the brochure a unique edge.

The bright, dynamic photography stands out against the white, paper textured background, encompassing the ‘back-to-school’ theme. We adopted a clean, modern typeface to ensure legibility, whilst the use of typographic hierarchy highlights key information and seamlessly guides readers through the brochure.
We also developed a clear and informative sizing chart, helping readers to quickly and easily find the product details they were looking for.
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“What has stood out the most about the design work that Firefly has produced for me is that the professionalism, quality and detail has been second to none.
The reliability of the Firefly team and the fact that they work efficiently to produce the highest quality content is the reason I will keep returning as a customer.”
Ross Brinson
Founder
Intrepidus Outdoors