Charlotte Henderson
Middle-weight Designer
Charlotte draws on her diverse design skills to craft innovative, compelling solutions that enhance our branding and design services.

Background
Hailing from Edinburgh, Charlotte began her journey by studying Illustration at the Edinburgh College of Art. Her unique digital illustration style lends itself seamlessly to graphic design, bringing bold ideas to life and transforming concepts into compelling narratives that captivate and inform.
Upon graduating, Charlotte joined a video production agency, where she quickly expanded her skill set to include motion graphics and animation, as well as supporting with video and photo shoots. Working closely with a variety of start-ups across diverse industries, she gained invaluable experience in translating brand visions into engaging, dynamic visuals.
Charlotte’s career then took her to an exhibition design company, where she further refined her expertise in print production and layout design, specialising in brochures, visitor guides, and large-scale exhibition materials. She also worked extensively on wayfinding and branding for new museums, which deepened her understanding of spatial design and the immersive aspects of visual storytelling.

Role at Firefly
Since joining Firefly’s creative team, Charlotte has applied her design skills across a variety of branding projects. From developing brand identities to creating eye-catching graphics, she brings a practical and collaborative approach to each project. Charlotte enjoys working closely with clients and colleagues, aiming to create designs that are engaging and effective in communicating each brand’s unique story.

Personal interest
Outside the studio, Charlotte is an avid supporter of Edinburgh’s vibrant arts and music scene. She regularly attends gigs and live music events and can often be found exploring the latest art exhibitions. These experiences inspire new ideas that often influence her work and keep her creativity fresh.

Environmental action
Charlotte is passionate about environmental action and sustainability. She actively reduces her carbon footprint by taking public transportation or walking around the city whenever possible, and she makes a conscious effort to minimise waste. Charlotte also participates in Firefly’s volunteer days, where she contributes to initiatives such as the Water of Leith Conservation Trust and the Borders Forest Trust, helping to support local ecosystems and promote environmental awareness.
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“We worked with Firefly to produce some simple but eye-catching infographics to help us convey our key messages to our wide audience.
We wanted the characters in the graphics to be relatable everyday people from the Scottish public, and Firefly really managed to capture that. The graphics they designed are clean, colourful and clearly convey the right messages we wanted to get out there, helping us to launch National Walking Month 2018 in style. Thanks Firefly!”
Louise Cameron
Communications & Marketing Officer
Paths for All