Harbour Annual Report + ReadyMag
Annual report design + Brand development + Print + more
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Gillespie Macandrew approached Firefly to develop their brand to be implemented across all touch points. This involved creating a comprehensive set of brand guidelines along with proposed visuals for a new website and printed material.
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To retain brand awareness and their strong presence within the industry, we introduced graphic assets inspired by the Gillespie Macandrew logo. Keyline devices and a dynamic dash pattern were developed as a means of segmenting content within key visuals.

We also crafted a suite of bespoke icons to represent their wide range of services and expertise. These were applied across all deliverables and helped bring an approachable feel to the brand in a way that was visually engaging yet professional.

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“Firefly has been a pleasure to work with. They did a wonderful job of producing a design that reflected the brief outlined and delivered great options for us to choose from. They worked quickly, efficiently and were very patient with us! We are delighted with our new brand.”
Kaisey Murphy
Programme Co-ordinator
Edinburgh Surgery Online