Creative

Top tips for reducing single use plastic

In the UK we use an estimated five million tonnes of plastic each year. An incredible worldwide movement actively tackling this problem is Plastic Free July. This challenges millions of people to reduce their use of disposable plastic by making small, gradual changes, or even going 100% plastic free. Although we have seen reports of positive environmental change […]

The art of illustration

With countless brands shouting to be heard, it takes something special to get noticed in today’s competitive landscape. At Firefly, we understand the transformative effect illustrations can have on a brand and, in a world saturated with photographs, the unique and personal touch they can add. Strong visuals are key to engagement. In fact, we are 65% more […]

Email marketing vs other digital media channels

With so many digital channels out there, it can often be difficult to know where to focus your efforts. To help you decide, we’ve pulled together some comparisons between email marketing and other digital marketing channels. Email marketing vs social media marketing Whether it’s used for business or pleasure, there’s no denying that social media […]