0131 510 8260


Britain’s forests produce 10 million tonnes of softwood logs each year. Most are transported by lorry from the forest to the processors where it is converted into sawn timber, wood panel boards, pulp, paper and biomass fuel. The network of public and forest roads serving the forests are of variable suitability for heavy haulage. Timber hauliers have responded with innovative developments in lower impact vehicle technology. 

The Timber Transport Forum commissioned Firefly to design the ‘Tread Softly’ guide, which aimed to explain the limitations of forest and public roads and describe the range of haulage vehicles used in timber transport. It focuses on lower impact technologies that can be incorporated into timber haulage to help reduce road maintenance costs.


Report front cover

Inside front cover and contents spread

Detail of graph style

Detail of diagram style

Detail of chart style

Report detail

Detail showing previous publications

The Timber Transport Forum asked Firefly to quote for the design of our good practice guide. They came back almost immediately with what proved to be the lowest price. What they produced was great; clear, contemporary and very well received.

Firefly managed the printing too which made life easier and allowed them to check the print quality. All in all our experience was so good we asked them to produce a feather flag and banner for our events – with similar great results.

Roland Stiven
Project Manager
The Timber Transport Forum

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If you would like to find out more about Firefly and how our ideas, experience and creativity could make a real difference to your business please call us on:

+44 (0) 131 510 8260 or fill in the form below

Firefly Design Agency
Ocean Point One
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