Queen Margaret University
Digital + Print + Reports + more
My Online Schooling Social Media Templates
My Online Schooling (MOS) provides British education internationally for children between 7 and 18 years old. Taught by fully qualified, experienced teachers, the interactive lessons guide pupils through the English National Curriculum.
Project services
The Brief
After completing a brand development project for MOS, Firefly were commissioned to refresh their social media templates. The templates included pupil and teacher spotlights, event promotion, testimonials and podcast announcements, and were to be created for use across Facebook, Instagram, Instagram Stories, LinkedIn, Twitter and YouTube.
The Creative Outcome
To ensure consistency, we incorporated the pebble shaped graphic devices we created during the brand development stage into the social media templates. Used to house dynamic photography and incorporate complimentary colours from the brands secondary colour palette, the organic shapes add a playful edge to the minimal designs. Moreover, we used refined typographic hierarchy to make the posts easy to digest and highlight call to actions.
The contemporary and professional templates capture the attention of the brands target audience. This reinforces the innovative learning environment MOS have created and helps the brand to stand out in the competitive social media landscape. To ensure the templates can be adapted quickly and easily by the MOS team going forward, we built the approved designs in Canva.
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“Ben and the team at Firefly have been great – creative, friendly, fun and professional from start to finish of our label design project.
Despite us providing a rather vague brief, they completely got what we were looking to achieve and delivered an excellent creative proposal which we are now moving ahead with. They worked with pace and their communication was good throughout. I wouldn’t hesitate to work with them again and would strongly recommend them for any creative requirements.”
Fiona Walsh
Sales Director
Redcastle