Henry Schein Veterinary Solutions logo on blue background with red and white stripes.

Henry Schein Veterinary Solutions exhibition stand

Driven by their passion for wellbeing of animals, Henry Schein Veterinary Solutions (HSVS) work to advance the world of veterinary medicine. The global animal health technology and services company help to connect their customers with the best possible solutions and insights.

Every April, the British Small Animal Veterinary Association Congress (BSAVA Congress) delivers a cutting edge programme of over 350 lectures and practical in the UK.

Exhibition stands with people attending the event.

The Brief

Firefly was commissioned to design an exhibition stand that would promote HSVS at the BSAVA Congress. This encompassed a series of pods and units incorporating demo areas, a coffee unit and a seating area to draw visitors in. The pods and units were to be consistently branded, eye catching and visible from a distance.

The Creative Outcome

The exhibition stand utilises the company’s existing colour palette and typography, helping to resonate with their target audience. We combined bold, dynamic graphic elements with photography and clean, modern typography. This helped to create a professional and impactful aesthetic and reinforce the company’s core message.

The demo areas remained consistent with the exhibition pods and were integral to the stand, as they enabled the sales team to provide tutorials surrounding how the software works. We carefully considered the use of composition in order to emphasise the HSVS logo across all exhibition stands, enhancing brand awareness.

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“Ben and the team at Firefly have been great – creative, friendly, fun and professional from start to finish of our label design project.

Despite us providing a rather vague brief, they completely got what we were looking to achieve and delivered an excellent creative proposal which we are now moving ahead with. They worked with pace and their communication was good throughout. I wouldn’t hesitate to work with them again and would strongly recommend them for any creative requirements.”

Fiona Walsh
Sales Director
Redcastle

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