Henry Schein Veterinary Solutions logo on blue background with red and white stripes.

Henry Schein Veterinary Solutions exhibition stand

Driven by their passion for wellbeing of animals, Henry Schein Veterinary Solutions (HSVS) work to advance the world of veterinary medicine. The global animal health technology and services company help to connect their customers with the best possible solutions and insights.

Every April, the British Small Animal Veterinary Association Congress (BSAVA Congress) delivers a cutting edge programme of over 350 lectures and practical in the UK.

Exhibition stands with people attending the event.

The Brief

Firefly was commissioned to design an exhibition stand that would promote HSVS at the BSAVA Congress. This encompassed a series of pods and units incorporating demo areas, a coffee unit and a seating area to draw visitors in. The pods and units were to be consistently branded, eye catching and visible from a distance.

The Creative Outcome

The exhibition stand utilises the company’s existing colour palette and typography, helping to resonate with their target audience. We combined bold, dynamic graphic elements with photography and clean, modern typography. This helped to create a professional and impactful aesthetic and reinforce the company’s core message.

The demo areas remained consistent with the exhibition pods and were integral to the stand, as they enabled the sales team to provide tutorials surrounding how the software works. We carefully considered the use of composition in order to emphasise the HSVS logo across all exhibition stands, enhancing brand awareness.

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“The friendly and professional Firefly team worked closely with us to develop and refine a clear style for our quarterly print and digital journals.

The team listened carefully to our needs and quickly responded to any queries and changes we requested. We are really happy with the end result, and with circulation increasing every month, it would seem our readers agree!

Sarah Brady
Brand Manager
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